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Keyword Research

Japanese Keyword Research

Find the words Japanese buyers actually use for your category — including kanji, kana and loanword variations — and the intent behind each one.

Sound familiar?

  • You translated your English keywords and nothing ranks
  • You’re not sure what your category is called in Japan
  • Search tools show volumes, but no context
  • You need to size the opportunity before investing

What we do

What we do

Native term discovery

Variants, synonyms and loanwords that literal translation misses.

Intent & SERP analysis

What ranks for each query and what that says about intent.

Prioritisation

Clusters ranked by demand, competition and business fit.

Deliverables

What you get

  • Japanese keyword list with intent labels
  • SERP and competitor analysis
  • Keyword-to-page map
  • Prioritised recommendations in English

Japan context

Why Japan is different

Japanese queries often mix scripts and loanwords, and the most-searched term may not be the one your team would choose. Research must be done natively.

Why SEO in Japan is different

FAQ

FAQs

Do you use keyword tools?

Yes, as one input. Volumes are interpreted alongside SERP analysis and native judgement.

Can we start with research only?

Yes. Research is a common first step before content or localization work.

Ready to grow in Japan?

Let’s look at how Japanese customers search for what you sell.